Two out of the three reviews I have read for this season are positive about this hotel, these reviews are below.
http://www.tripadvisor.co.uk/Hotel_Review-g609056-d500102-Reviews-Elif_Hotel_Icmeler-Icmeler_Mugla_Province_Turkish_Aegean_Coast.html

Oh well after posting my question this morning I received a phone call from the travel agency to inform me that Goldtrail were no longer using this hotel and we had been transferred to the Villamar hotel in Icmeler, so now I'm looking at this hotel before making my mind up tomorrow, anyone have any information on this hotel "please"

Reviews below.
http://www.holidaytruths.co.uk/reviews/turkey/dalaman-region/icmeler/villamar-hotel/